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Emerging Brands

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About

How We're Nurturing the Next Wave of Leaders

Nourishing Change starts with the innovative thinking needed to bring more holistic health products to market. If you’re an Emerging Brand with a similar mission, don’t miss this chance to break through and connect with leaders in the industry focused on:
Check Icon Fostering Innovation
Check Icon Encouraging New Thinking
Check Icon Creating Opportunity
Apply Today

Fostering Innovation

At the conference, Emerging Brands will be judged by a panel of industry leaders, and the top three will have an opportunity to showcase their innovations to multiple retailers.

Encouraging New Thinking

Emerging Brands showcase their innovations and collaborate with other brand leaders to drive progress and create solutions that meet the evolving needs in holistic wellness and healthcare.

Creating Opportunity

Emerging Brands will take center stage in the Product Pavilion, where they can distribute samples and engage directly with conference attendees. It’s a prime opportunity to connect with top retailers and industry thought leaders.

Seize the Opportunity

Sign Up Now and Let Your Brand Be Seen

A Brand qualifies for the exclusive Emerging Brands opportunity if it is not yet selling in or has minimal distribution (two or fewer divisions) within the Kroger Co. family of stores. This is your chance to showcase your products at the highly anticipated Nourishing Change Conference Product Pavilion, where only a select number of innovative brands will be featured. With limited spots available, this opportunity offers exceptional visibility and the chance to connect with industry leaders for $1,500. If selected, we will provide all necessary details and next steps via email.

Brand Awareness

If selected, your brand will have a kiosk in the Product Pavilion. Brands will have the opportunity to sample during the three-day conference to attendees. This is a great opportunity for additional brand awareness within the community, Kroger leadership, merchandising and Kroger Health associates, as well as other retailers and industry leaders.

Innovation Spotlight

This is your chance to showcase your emerging brand and engage industry leaders. Throughout the conference, attendees will cast their votes for the most innovative brands. The top three winners will take center stage to present their product, share their story, and inspire the audience on the main stage.

Product Distribution in Stores

The top three winners will be selected for distribution in up to 500 stores. A follow-up meeting will be set with the Kroger decision makers post conference to determine the exact store count/timeline.